🔍 SEO với AI Tools
SEO là kênh marketing bền vững nhất. AI giúp bạn nghiên cứu keywords, optimize content và scale SEO efforts mà không cần expert đắt đỏ.
SEO Fundamentals
SEO Pillars:
SEO SUCCESS = Technical + Content + Authority
| 🔧 Technical | 📝 Content | 🏆 Authority |
|---|---|---|
| Site speed | Quality | Backlinks |
| Mobile | Keywords | Brand |
| Crawling | E-E-A-T | Citations |
Ranking Factors 2024:
| Factor | Weight | AI Can Help? |
|---|---|---|
| Content Quality | High | ✅ Yes |
| Backlinks | High | Partially |
| User Experience | High | Analysis |
| Search Intent Match | High | ✅ Yes |
| Technical SEO | Medium | Analysis |
| Topical Authority | Medium | ✅ Yes |
| E-E-A-T Signals | Medium | Guidance |
AI-Powered Keyword Research
Keyword Discovery Prompt:
"I'm creating content for: [your niche/business] Target audience: [who they are] Business goal: [leads/sales/awareness]
Generate keyword ideas:
- 🎯 10 seed keywords (high volume, high competition)
- 📝 10 long-tail keywords (low competition, buying intent)
- ❓ 10 question keywords (featured snippet opportunities)
- 🆚 10 comparison keywords ([X] vs [Y])
- 📍 5 local keywords (if applicable)
Format as table with:
- 📝 Keyword
- 🎯 Estimated search intent (informational/transactional/navigational)
- 📄 Content type suggestion (blog/landing page/tool)"
Example Output:
🎯 SEED KEYWORDS (High Volume)
- email marketing software
- email automation tools
- best email marketing platform
- email marketing tips
📝 LONG-TAIL (Low Competition)
- email marketing for small bakery business
- automated welcome email sequence examples
- how to segment email list for ecommerce
- cold email templates for saas
❓ QUESTION KEYWORDS (Featured Snippets)
- what is email marketing automation
- how often should I send marketing emails
- why do emails go to spam
- when is the best time to send emails
Keyword Clustering Prompt:
"Here are 50 keywords I want to target: [paste keyword list]
Cluster them by:
- 📚 Topic (semantic groupings)
- 🎯 Search intent
- 📈 Funnel stage
- 🔗 Suggested URL structure
Also identify:
- 🎯 Primary keyword per cluster
- 📝 Supporting keywords
- 🔗 Internal linking opportunities"
On-Page SEO với AI
Content Optimization Prompt:
"Target keyword: [main keyword] Secondary keywords: [list 3-5] Current content: [paste URL or content]
Analyze and optimize for SEO:
- 🏷️ Title tag (60 chars) - Include keyword naturally
- 📝 Meta description (155 chars) - CTR focused
- 📌 H1 recommendation
- 📑 H2 structure (5-7 headings)
- 🔑 Keyword placement suggestions
- 🔗 Internal linking recommendations
- ❓ FAQ section (3-5 questions for featured snippets)
- 🔍 Missing content gaps
Score current optimization 1-10 with improvements."
SEO Content Brief Prompt:
"Create SEO content brief for keyword: "[keyword]"
Include:
- 🎯 Search intent analysis
- 📏 Target word count (based on top results)
- 📑 Outline with H2/H3 structure
- ❓ Questions to answer (People Also Ask)
- 🔑 Keywords to include naturally
- 📊 Competitor analysis (top 5 results)
- 💡 Content angle recommendation
- 🔗 Internal links to include
- 🌐 External link opportunities
- 🖼️ Visual content suggestions"
Example Content Brief:
🎯 SEARCH INTENT: Informational (beginner guide)
📏 TARGET LENGTH: 2,500 words (avg top 5)
📑 OUTLINE:
- H1: How to Start Email Marketing (Beginner Guide 2024)
- H2: What is Email Marketing?
- H2: Why Email Marketing Still Works in 2024
- H2: Step 1: Choose an Email Platform
- H2: Step 2: Build Your Email List
- H2: Step 3: Create Your First Campaign
- H2: Step 4: Write Emails That Convert
- H2: Common Email Marketing Mistakes
- H2: FAQs
🔑 KEYWORDS TO INCLUDE:
- Primary: how to start email marketing (3-5x)
- Secondary: email marketing for beginners, email list building, email marketing tips
🔍 COMPETITOR GAPS:
- ❌ None mention AI tools for email
- ❌ Missing video walkthrough
- ❌ No downloadable checklist
💡 CONTENT ANGLE: "Step-by-step guide with AI shortcuts"
Technical SEO Analysis
Site Audit Prompt:
"I need to audit this website for technical SEO: URL: [website]
Check and report:
- ⚡ Page speed insights
- 📱 Mobile friendliness
- 📊 Core Web Vitals estimate
- 🔗 URL structure analysis
- 🕸️ Internal linking structure
- ⚠️ Common technical issues"
Note: For actual crawling, use tools like Screaming Frog or Ahrefs Site Audit.
Schema Markup Prompt:
"Generate schema markup for: Page type: [article/product/FAQ/local business] Details: [relevant info]
Provide:
- 📝 JSON-LD schema code
- 📖 Explanation of each property
- ✅ Testing instructions"
Example FAQ Schema:
1{2 "@context": "https://schema.org",3 "@type": "FAQPage",4 "mainEntity": [5 {6 "@type": "Question",7 "name": "What is email marketing?",8 "acceptedAnswer": {9 "@type": "Answer",10 "text": "Email marketing is a digital marketing strategy..."11 }12 },13 {14 "@type": "Question", 15 "name": "How do I start email marketing?",16 "acceptedAnswer": {17 "@type": "Answer",18 "text": "To start email marketing, follow these steps..."19 }20 }21 ]22}💡 Tip: Copy JSON-LD schema và test tại Google Rich Results Test trước khi deploy.
Content Creation cho SEO
SEO Article Prompt:
"Write an SEO-optimized article:
Keyword: "[target keyword]" Secondary: [2-3 related keywords] Word count: [X] words Audience: [who] Tone: [professional/conversational]
Structure:
- ✨ Compelling intro with keyword in first 100 words
- 📑 Clear H2/H3 hierarchy
- 🔑 Keyword variations throughout
- 📝 Include a "Key Takeaways" section
- ❓ End with FAQ (3-5 questions)
- 🔗 Add internal link suggestions [to these pages]
Make it comprehensive, unique, and actually helpful."
Content Refresh Prompt:
"This article was published [X months ago]: [paste content or URL]
Current ranking: [position] for "[keyword]"
Suggest updates:
- 🔄 Outdated information to fix
- ➕ New sections to add (based on SERP changes)
- 📊 Fresh statistics to include
- 🎯 New keywords to target
- ⭐ Featured snippet optimization
- 🔗 Better internal links
Prioritize by impact."
Link Building với AI
Outreach Email Prompt:
"I want to get a backlink from: [target site] My content: [your article URL/topic] Why it fits: [relevance]
Write 3 outreach email variations:
- 💎 Value-first approach
- 🔗 Broken link replacement
- 📚 Resource page addition
Keep each under 100 words. Personalization tokens: [name], [site], [article]"
Link Opportunity Prompt:
"My website is about: [niche] My best content: [list top articles]
Suggest link building strategies:
- 🎯 10 types of sites that might link to me
- 📝 5 content formats that attract links
- 💡 3 "linkable asset" ideas
- 📊 Competitor backlink opportunities"
Local SEO (nếu applicable)
Google Business Profile Optimization:
"Optimize my Google Business Profile:
Business: [name] Category: [primary] Location: [city] Services: [list]
Generate:
- 📝 Business description (750 chars)
- 🏷️ 10 relevant categories
- 🔑 20 service keywords
- ❓ Q&A to add (5 pairs)
- 📢 Post ideas for this week
- ⭐ Review response templates (positive/negative)"
Local Content Prompt:
"Create local SEO content for: Business: [type] Location: [city/area]
Generate:
- 📄 Local landing page outline
- 🎯 "[City] + [service]" content ideas
- 🔗 Local backlink opportunities
- 🏘️ Neighborhood page strategy
- 📅 Local event content ideas"
SEO Reporting với AI
Monthly Report Prompt:
"Create SEO report from this data:
Organic Traffic: [current] vs [last month] Top Keywords: [list with rankings] New Keywords Ranking: [list] Dropped Keywords: [list] Backlinks Gained: [number] Top Performing Content: [list]
Generate:
- 📊 Executive summary
- 📈 Traffic analysis
- 📋 Keyword performance table
- 💡 Content recommendations
- ⚠️ Technical issues found
- 🎯 Next month priorities"
Competitor Analysis Prompt:
"Analyze SEO competitor: [competitor URL]
Compare to my site: [your URL]
Report on:
- 📊 Estimated organic traffic
- 🔑 Top ranking keywords
- 🔍 Content gaps (they rank, we don't)
- 🔗 Backlink profile comparison
- 📝 Content strategy analysis
- ⚡ Quick wins we can target"
SEO Tools Stack
| Tool | Use Case | Pricing |
|---|---|---|
| Ahrefs | Full SEO suite | $99/mo |
| Semrush | Keyword research | $129/mo |
| Surfer SEO | Content optimization | $89/mo |
| Clearscope | Content brief | $170/mo |
| Google Search Console | Rankings data | Free |
| Screaming Frog | Technical audit | Free/£199 |
Free Alternatives:
- Ubersuggest: Basic keyword research
- AnswerThePublic: Question keywords
- Google Trends: Trending topics
- PageSpeed Insights: Core Web Vitals
- Schema Markup Validator: Schema testing
Bài Tập Thực Hành
Build your SEO foundation:
- Research 50 keywords for your niche
- Cluster into 10 content topics
- Create 1 full SEO content brief
- Optimize an existing page with AI
- Generate schema markup
Track rankings in 30 days! 📈
Common Mistakes
- ❌ Keyword stuffing - AI can over-optimize
- ❌ Ignoring search intent - Match what users want
- ❌ Thin content - Longer isn't always better, but comprehensive is
- ❌ Duplicate content - AI content needs uniqueness
- ❌ Ignoring technical - Content won't rank on broken site
Tiếp Theo
Bài tiếp theo: Competitor Analysis - Phân tích đối thủ toàn diện với AI để tìm competitive advantages.
